Kuala Lumpur Fashion Week Ready-To-Wear Pre-Launch

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Kuala Lumpur Fashion Week Ready-To-Wear was conceptualized in 2013 as a B-2-C platform for Malaysian designers to showcase their Ready to Wear Collections and ultimately highlighted the strength and creativity of Malaysia’s fashion industry to local and international customers. Last year, the Fashion Week brought more than 100,000 people together over 5 days at Pavilion Kuala Lumpur to witness more than 80 local designers’ creations.

From August 17 to 21, KLFW RTW 2016 will present an exciting mix of designers in the Malaysian capital over 5 highly anticipated days. Close to 100 designers will be showcasing their never-seen-before “Runway Collection” exclusively at Kuala Lumpur Fashion Week Ready-to-Wear.

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Fashion month is one of the rare opportunities for a designer to fully immerse their audience into their world. Outside of ad campaigns and brand videos, the catwalk show is a crucial opportunity to view a designer’s full concept and vision and their moment to communicate their message for the upcoming season.

In conjunction with KLFW RTW 2016, there will be a series of pop-up bazaars at several locations starting with Avenue K from 11th to 31st May 2016.

Juniper Editor

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